Processing and its role in a sustainable red meat industry

29th & 30th November 2016

Prof. Wendy J. Umberger
Executive Director, Centre for Global Food & Resources, University of Adelaide

Professor Wendy Umberger is the Foundation Executive Director of the Centre for Global Food and Resources (GFAR) at the University of Adelaide.  The Centre’s work focuses on economic and policy issues affecting global food and agricultural value chains. She is also the current President of the Australian Agricultural and Resource Economics Society (AARES).  She holds a B.S. in Animal Science (1996) and M.S. in Economics (1998) from South Dakota State University and a PhD in Agricultural Economics (2001) from the University of Nebraska-Lincoln.  She serves on the Governance Board of the International Crops Research Institute for Semi-Arid Tropics and the editorial board of Applied Economic Perspectives and Policy.


Wendy’s research uses innovative methods to understand drivers of consumer and producer behaviour and the implications of changing behaviour for food systems.  This work includes estimating consumer demand for specific credence (quality, safety and health) attributes in food and determining efficient governance systems to verify related attributes. She is also studying the impact of urbanisation, modern retail transformation and development programs on food consumption patterns, diet quality and longer-run health and livelihood implications in Australia, Indonesia, Vietnam and Fiji.